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Why did NFT become popular

That’s been good news for most of the big exporting countries, as the chart below shows:

Why have avocados become so popular?

Why have avocados become so popular?

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Why have avocados become so popular over the past couple of decades? That was the question I was asked this week on the BBC World News show Talking Business with Aaron Heslehurst (see video here), whose interest had been piqued by recent stories of avocado-related fraud, tattooing and injuries. The simple answer: a great product now has great availability and a hefty marketing machine behind it.

Of course, the real answer is way more complicated than that, and include factors like people's greater interest and awareness of healthy eating, the improvements that have been made in the supply chain in areas like ripening and grading, the production shift towards to one variety in particular, Hass, and yes, the sheer popularity of guacamole. For some, the fact that I didn’t mention the potential downsides of the avocado trade’s recent explosion – massive water usage, or the potential for unethical treatment of workers in certain production areas – might also be a concern.

But when presented with an opportunity to speak to an international television audience, for us it’s important to hammer home the message that the fresh produce business is indeed capable of great things; it’s great for us to be able to shout from the BBC rooftop that a healthy, highly enjoyable fruit that, let's face it, lacks the convenience of a snack food item (or indeed a banana) can still compete well for the consumer’s affection. The Mexicans, Chileans, Peruvians, South Africans and others have had to throw a lot of money at promotions (not to mention one of my good friends in the PR business, who has to spend many an hour dressed as a giant cartoon avocado man), and now they're starting to reap the benefits.

The prospects for avocados appear to be huge in terms of market diversification, with continued rising demand in North America, the expansion of import demand in Europe and the emergence of new market demand in Asia. The international trade, by which we mean export sales, rocketed to US$4.4bn during the period 2012-2016, a 20 per cent rise that was driven by expansion in the US (+22 per cent), a relatively established market, as well as the UK (+35 per cent), the UK (+35 per cent), Germany (+29 per cent), the Netherlands (+24 per cent) as a hub for much of the EU, and more recently the newly more accessible market of China (+281 per cent).

That’s been good news for most of the big exporting countries, as the chart below shows:

Avocado exports, 2012-2016

CountryUS$+/-%
Mexico2.02bn+23
Peru396.6m+23
Chile356.8m+30
Spain269.1m+19
US128.5m+8
NZ87.9m+17
Kenya87.6m+22
South Africa72.2m+1
France58.3m+13
Dom Rep39.9m+7
Israel39.9m-21

In that list, only South Africa and Israel have missed out on the major expansion seen over that five-year period. The reasons are no doubt complex, but South Africa’s ongoing drought does appear to have hampered efforts in the avocado business at times, while its currency exchange fluctuations haven’t helped either. For Israel, weather problems have been an issue too, as has a comparative lack of the hugely popular Hass variety which has limited its opportunities to tap into new demand. Nevertheless, exporters say the market for its green-skinned varieties is improving all the time too.

Of course, the success of the avocado business is encouraging others to get involved too. Over the past five years, there has been a notable increase in supply from several of the lesser-known producer countries: exports from the Dominican Republic reached US$39.9m in 2016, up 7 per cent on 2012; Colombia sold US$35.0m worth of avocados abroad last year (+523 per cent), Morocco’s export sales were up 70 per cent to US$16.8m and Tanzania’s reached US$10.3m (+132 per cent).

Adding value

There are also lots of opportunities presenting themselves for suppliers who can add value by offering a more precise level of ripening. That’s why importers like Worldwide Fruit in the UK are helping customers to incorporate avocado ripeness into their offer; and why a product like the Bravocado in Asia is attracting a good amount of attention. Better quality and the increasing availability of ripe-and-ready fruit is fuelling demand and inspiring repeat purchases.

The next important question is: have we reached peak avocado? The massive interest on social media seen over the past few years might well require a continued investment in more traditional marketing spend on the part of the trade itself if it is going to continue (consumers are fickle, remember!) but perhaps, having established the product as a fixture in so many people’s weekly basket, there will be a different approach in future? The potential to keep consumption rising is certainly there, especially in Europe where per-capita consumption is perhaps not even one-quarter of what it is in the US, and undoubtedly in Asia where consumers are really starting to take notice and eat the fruit.

My feeling is that we haven’t even begun to reach the peak, even if the real prospect of China growing its own does hint at a tricky production surge further down the line. Look at my own market, the UK. Sales here are thought to be approaching £150m per year, but compare that to berries, sales of which recently topped £1bn. With a certain amount of category segmentation, innovation, expansion and new styles of merchandising, there has to be more room for growth. If someone can bring a seedless version to market, those hipster consumers are going to be falling over themselves to grab as many as they can.

In the meantime, there are still lots of new angles on the avocado trend for the mainstream media to explore, touching on big topics like consumer behaviour, ethical sourcing, crime, health and, as all of those recent avo-hand stories illustrate, the slightly oddball human interest stories too.

Hoover’s beliefs • Quakerism • inflexible approach when dealing with problems • American Individualism • belief that prosperity of 1920s was due to the spirit of individualism among Americans • thought that American economy would solve its own problems • Voluntarism • encouraged people to continue businesses and to continue hiring workers regardless of the poor economic circumstances Voluntarism failed, and the American economy did not improve, so people became increasingly frustrated. Hoover gave the impression of an uncaring leader because he seemed to be doing very little to end the Depression. His reluctance to use government intervention was partly due to his personality and beliefs. He maintained that the situation would get better but when it did not, Americans became resentful and Hoover quickly lost his popularity.
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Presentation Transcript

Who was Herbert Hoover? • 31st President of the United States (March 1929 to March 1933) • Major careers: engineering, international relief, government and politics • Republican • Defeated by FDR in 1933 elections • President during the Great Depression 1874-1964

Hoover’s unpopularity • General feeling of frustration and resentment among Americans • Protests and riots reflected negative feelings • Shanty towns were nicknamed “Hoovervilles”

Hoover’s (lack of) policies and actions • Hoover had expected that the depression was not going to last long • Although it was not totally true to say that Hoover did nothing at all, the effort he put in was relatively small. • Hoover’s idea was that the state governments should be responsible for providing relief for the hungry and the homeless. The state governments were not wealthy enough. • Food prices and the demand for goods were falling, but Hoover failed to supply a suitable solution for this problem.

Cont. • The policies that Hoover did choose to adopt in order to counter the depression had little or no use: • He encouraged employers to make voluntary agreements with their workforce to keep production steady. It however did not work. • New building programmes such as the construction of the Hoover Dam provided new jobs, but it was not sufficient to solve the problem. • HOOVER had believed in self-help and “rugged individualism, just like he had succeeded in doing so himself.

Hoover’s beliefs • Quakerism • inflexible approach when dealing with problems • American Individualism • belief that prosperity of 1920s was due to the spirit of individualism among Americans • thought that American economy would solve its own problems • Voluntarism • encouraged people to continue businesses and to continue hiring workers regardless of the poor economic circumstances Voluntarism failed, and the American economy did not improve, so people became increasingly frustrated. Hoover gave the impression of an uncaring leader because he seemed to be doing very little to end the Depression. His reluctance to use government intervention was partly due to his personality and beliefs. He maintained that the situation would get better but when it did not, Americans became resentful and Hoover quickly lost his popularity.

Hoover’s gloomy image • During his campaign for a second term in office in 1932, Hoover’s image had already been quite unpopular among Americans. • He further expressed his belief that business was able to take care of the depression as long as it was left alone. This gave the impression that he was not doing anything for the people of America. • By providing federal aid, he added, the “spirit of self-reliance that had made America great” would be destroyed. Unfortunately, that was not a priority for the hungry and the homeless.

Cont. • His attitude was portrayed as being cold and uncaring, which was not necessarily true. But the image stuck and we can imagine how the people thought of him when they named the shanty towns after him [Hoovervilles]. • This was a strong contrast to the cheerful and confident attitude of Roosevelt, his democratic counterpart in the elections and soon-to-be president. • He made great speeches and traveled all over the country, giving the impression that he actually cared about the people. This was an important factor in his landslide victory over Hoover.

1925, Congress agreed to a veteran’s ‘bonus’ to be paid in 1945 1932, veterans decided they want the grants earlier The Bonus Marchers • March to Washington • June 1932, 20,000 camped • House of Representatives voted 226 to 175 to pay the bonus but Senate vetoed • Hoover offered to pay $100,000 for transportation fees

The Bonus Marchers • Marchers refused to move; some sympathetic police gave passive support • General Douglas MacArthur sent in troops • Tanks, troops, tear gas used • Camps destroyed, marchers injured, two babies killed because of the tear gas • Americans were shocked and disappointed with the violent way Hoover dealt with the marchers The event worsened Hoover’s already tarnished reputation. Even though the troops were under General MacArthur’s command, Hoover was regarded as responsible.

WAS THIS FAIR? YES AND NO (Let’s look at both sides of the argument)

Yes, Hoover’s time is up . • Hoover never really did become popular among American. He built his own fortune, reaching multi-millionaire status by the age of 40, this made him quite absorbed in the idea that anyone could emulate his achievements through hard work. This also caused him to not be empathetic with the people’s problems, an error which eventually caused him to lose to Roosevelt in the 1932 elections. • His other main weakness was his oblivion of the strength of the mass media, something which his rival Roosevelt had already identified early on.

No, it was not fair… • He was unlucky • He could have made a great President at another time • In bad circumstances, people often look for someone to blame and Hoover became the target • People had very high expectations of him • In the 1920s he had a very good reputation so during the Depression, he seemed to have lost popularity drastically • Contrary to the common impression at the time, Hoover did attempt to counter the Depression • Advocated voluntarism • Hawley-Smoot tariff in 1930 • Tried to restore confidence in businessmen e.g. Reconstruction Finance Corporation

Conclusion • Hoover was partly to blame. • The impression that he lost significant popularity was because he contrasted greatly with FDR. • His beliefs would probably have been useful if he served in a more prosperous time. His personal beliefs prevented him from trying other methods when dealing with the Depression. • He did act. His measures were unsuccessful and so it gave the impression that he didn’t do anything to help.

Imagine owning a fraction of your favorite artists song? Or, as NBA top shot’s has done, owning a clip of your favorite player posterizing someone. The same people making fun of NFT’s, were the same people making fun of Bitcoin 5 years ago. It all comes down to supply and demand. The market has deemed NFT’s valuable, and so they are–some more than others. The same goes for art, watches, cars and model trains.

Why NFT’s Are Not A Bubble

Many have made the argument that “worthless jpeg’s” are “a bubble”. A common meme in the comment’s of twitter influencers flashing their new pixels is re-posting the picture of the NFT saying “just download it for free.” The obvious rebuttal to that is simple: you cannot sell that “free” jpeg for $100,000, just like you couldn’t sell a fake Rolex for the price of a real Rolex. You couldn’t sell a fake Picasso for $1 million, and you can’t sell a fake crypto punk for the price of a real one.

How obvious is this? Seemingly very obvious; so much so that people fail to realize it. Each of the 10,000 crypto punks is uniquely identified on the blockchain–the authenticity and immutability of these expensive NFT’s cannot be faked, even by “downloading it for free.”

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Think of it like this: you are not buying the image, you are buying the ownership of the image, and that is where the value is derived. So, with that distinction out of the way, the question remains: are NFT’s a bubble? No, wealth itself is a bubble. In fact, 1% of the global adult population are millionaires.

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The “digital flex” of NFT’s is creating a new class of luxury spending. According to market data, the global market of luxury goods spending is about $310 billion dollars, this is set to increase to $382 billion by 2025. As we creep closer and closer to a world, or metaverse, where the internet is not an add-on, but the fulcrum of our lives, status symbols will be more and more intertwined with the internet.

New Block Job Postings Reveal More Details On Jack Dorsey’s Bitcoin Plans

The difference between the traditional status symbols of watches, bags and cars vs NFT’s–as Meltem Demir’s from CoinShares puts it–is NFT’s are “open to anyone, anywhere with verifiable scarcity.” You can buy one from your living room, without any permission or roadblocks. (except failed transactions on Eth, maybe).

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Moreover, as Metlem from Coinshares put it: “Unlike bags, watches, and shoes, digital status symbols can be fractionalized, enjoy shared ownership, and used as collateral in on-chain financial markets.” Data from Messari below shows the incredible capitalization for NFT’s. For example, novel concept’s devised by DeFi protocols like Yieldly Finance (YLDY), have devised ways. through their no-loss prize pool, to stake their YLDY to earn NFT prizes.

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Basically, traditional art is dead, while NFT’s are alive. NFT’s open up doors for engagement and ownership like never before. Think of how powerful NFT’s are through gaming, such as Axis Infinity. These digital, scarce collectibles do not lie on a shelf and collect dust, they are becoming an active, animated part of our reality. Unlike art, they can be transacted easily, with a click of a button, they can be implemented in gaming, music and sports.

Imagine owning a fraction of your favorite artists song? Or, as NBA top shot’s has done, owning a clip of your favorite player posterizing someone. The same people making fun of NFT’s, were the same people making fun of Bitcoin 5 years ago. It all comes down to supply and demand. The market has deemed NFT’s valuable, and so they are–some more than others. The same goes for art, watches, cars and model trains.

The value is not derived intrinsically, but extrinsically, by the masses. You are not “buying a jpeg”, you are buying a crypto-punk. Just like you are not buying “paint and canvas”, you are buying a picasso. This verifiable ownership is the same reason people say about Bitcoin, “no keys, no cheese.” It is ownership of scarcity that brings value, and the value is determined by the market. NFT’s are an intrinsic part of crypto, when you own an NFT that is on the blockchain which you love, that also brings massive value.

It is a way to support your favorite protocol. People love their crypto, and so they’ll love the NFT’s built on their crypto. NFT’s are an entirely new way to look at luxury. One way to look at it is like this: Ethereum is the artist, crypto punks are the art. No one really knows that Larva Labs created crypto-punks. They are a part of Ethereum, they are native to that chain; the ownership is tied to Ethereum. In a way, crypto and blockchain itself drive the value.

So, it is clear that NFT’s are valuable, like other scarce luxuries. Thus, if NFT’s are a bubble, then so is traditional art, luxury goods, and by extension, wealth itself.

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NFTs, or Non-Fungible Tokens, are digital artwork that live on the blockchain and have become an extremely popular commodity throughout the past couple of years.

Twitch star Alinity reveals plan to release NFT of herself similar to Amouranth

Alinity and Amouranth

NFTs, or Non-Fungible Tokens, are digital artwork that live on the blockchain and have become an extremely popular commodity throughout the past couple of years.

The most expensive NFT’s can sell for millions of dollars, with collections like the CryptoPunks and Bored Ape Yacht Club (BAYC) among some of the most desirable pieces available.

Amouranth had her own NFT as part of a line called OnlyPunk which went on to sell for around $125,000 — and it looks like Alinity has been inspired.

Alinity poses on stairs

Alinity is looking to expand her portfolio even more.

During a Twitch stream with quqco, Alinity revealed that she might actually be making her own one and talks are already ongoing.

  • Read More:Alinity reveals she made $50,000 for an incredibly gross fan video

When the topic of NFTs is brought up between the two, Alinity makes the revelation that the ball is rolling.

“I might be doing one,” she said after quqco asked if she would want an NFT. “I’m talking with some company, you know the company that Amouranth did the NFT? I’m talking to them.”

Quqco warned Alinity that “there are some virtue signaling streamers that might try to put you down” if she goes ahead with it, but the Twitch star joked that “there’s a certain amount of money to where I wouldn’t care anymore.”

It’s unclear how long it would take for this to come to fruition if she does go ahead with it, but it’s fair to say Alinity’s biggest fans are going to want to keep their eyes peeled.

Steam has made the decision to remove all games based on blockchain. Valve, Steam’s parent company, hasn’t explained why. The change could be due to the recent scandals around NFT games, the environmental damage or a desire to avoid trading in items which hold value outside of the game.

What even is blockchain?

Unless you’ve been living under a rock, you will probably have heard of crypto currencies (such as Bitcoin, Ethereum and Dogecoin). The Securities and Exchange Commission is set to allow Bitcoin futures to be traded on the futures exchange. This means that investors can both buy Bitcoin and essentially gamble on the future demand for Bitcoin.

Credit: Art Rachen via Unsplash

You may have also heard of NFTs – or non fungible tokens. Fungible means an item that can be traded for something of an equal value with the same qualities. An easy example is gold. If you have 100 grams of gold, you could trade it for another lump of gold which weighs 100 grams and have something of the same value. Non-fungible goods are unique and can’t be easily interchanged. Artwork, events, land or houses are all non fungible items. So an ‘NFT’ is a token which cannot be exchanged for something which has a similar value and the same properties.

As you can imagine, most online shopping requires the use of a credit card. When your store accepts credit cards, it opens itself up to a whole new world of possibilities. Literally! Allow for people from all over the world to shop at your store. Accept credit cards, set up your website to allow for purchases to be made and you’re introducing yourself to an entirely new revenue stream.

5 Reasons Why Online Shopping Is So Popular

Shopping button key on laptop keyboard

People love shopping online. And not just in Canada. Consumers from all over the world flock to the internet to make purchases. It’s become a much easier way to shop considering that it doesn’t even require you to leave your house! Do you allow your customers to buy from you online? The UK-based A Great Place To Be blog outlines a number of reasons why online shopping is so popular. Let’s check them out.

1. They can search for exactly what they want. When shoppers go online to shop, it makes the entire browsing process a whole lot simpler. Imagine being able to punch in the name of a product or brand into the air while you’re shopping at a physical location. It’s just easier to do that on a computer or smart phone, isn’t it? People look for what they want, find it and buy it. Online shopping makes searching for what you want so much easier.

2. No crowds or queues. Maybe the most obvious benefit to online shopping is the fact that it allows people to avoid long lines and crowds. When you allow your customers to shop online, you’re providing them with quite the convenience. They are also able to avoid having to look for parking and then making the sometimes-embarrassing “where’s my car?” search once the shopping excursion is done.

3. Shopping convenience. When consumers are able to shop online, they don’t have to worry about store hours. The activity is literally a 24/7 affair. The A Great Place To Be blog also points out that “social media and e-newsletters make it possible to target relevant communication to your customers around the times when they’re most likely to buy – paydays, lunchtimes, after work, after the morning school run for example.”

4. It is easy to compare prices and reviews. People don’t just go online to shop. They go online to make comparisons between the various places that they can potentially buy from. Going from one physical store to the next can be a tiring process. Jumping from one brand to the next via the internet is easy and painless. Give your customers an incentive to jump towards your brand online!

5. They can shop further afield. You know that the A Great Place To Be blog is British when it uses the word “afield”. For our Canadian readers, our friends from the UK are simply letting us know that online shopping allows you to make purchases from much further away. In other words, the internet allows Canadians to buy from stores in the United States and…well, the UK! Basically, you can shop anywhere in the world.

As you can imagine, most online shopping requires the use of a credit card. When your store accepts credit cards, it opens itself up to a whole new world of possibilities. Literally! Allow for people from all over the world to shop at your store. Accept credit cards, set up your website to allow for purchases to be made and you’re introducing yourself to an entirely new revenue stream.

If you’re not yet accepting credit cards, allowing your customers to shop online is going to be tricky. Canadian POS Corporation can help you. We provide top-notch POS terminals and offer the most affordable rates in our industry. Even if you already accept credit cards with another provider, we can set you up with an upgrade in an little as three days. Simply call us at 1-877-748-2884 today!

Cardano uses the NFTA concept, ie award tokens. These tokens are embossed according to the CIP 721 Metadata Standard. So they are very similar to the ADA token.

NFT on Cardano

The first NFT projects created in the ADA network were shown by an expert in programming language Haskell, Kevin Hammond. When creating NFT tokens, he used the so-called Plutus script token factory.

Just minted three NFTs using a Plutus script token factory on #Cardano

We have programmatic minting of NFTs! @IOHK_Charles @IOHKMedia https://t.co/TFe1bVfgzY

– Kevin Hammond (@khstandrews) September 12, 2021

The token image itself was shared by Kevin Hammond at the appropriate address. The Cardanoscan explorer was used to determine the address portfolio, according to which the address at 4.13 ADA tokens, there are also three NFT tokens with names Kevin, Charles and Tim. These nonfungible tokens were extracted in blocks 6236229, 6236236 and 6236248 immediately after activating the functionality of the smart contracts.

Accordingly, Australians made Canberra the capital of their country, because Canberra was situated at the middle point between Sydney and Melbourne.

Why did Canberra become the capital of Australia?

Where is the capital of Australia? Someone may answer the question Sydney or Melbourne. But it is wrong. The capital of Australia is Canberra.

Canberra is far from a huge city like Sydney or Melbourne. Generally, the biggest city becomes the capital of a country. Why did Canberra become the capital of Australia, not other big cities?

Australia was a colony of UK. As with many countries that had been the colony of UK, Australia was separated in many states. So many cities wanted to become the capital. Especially, a competition between Sydney and Melbourne was heated.

Accordingly, Australians made Canberra the capital of their country, because Canberra was situated at the middle point between Sydney and Melbourne.

In Australia, the center of politics is Canberra, but the center of the economy is Sydney because Sydney has a larger population than Canberra. There is a bipolarization.

A secondary question would be, “Could Jesus Christ have been married?” There is nothing sinful about being married. There is nothing sinful about having sexual relations in marriage. So, yes, Jesus could have been married and still be the sinless Lamb of God and Savior of the world. At the same time, there is no biblical reason for Jesus to marry. That is not the point in this debate. Those who believe Jesus was married do not believe that He was sinless, or that He was the Messiah. Getting married and having children is not why God sent Jesus. Mark 10:45 tells us why Jesus came, “For even the Son of Man did not come to be served, but to serve, and to give his life as a ransom for many.”

Was Jesus Christ married?

The recent discovery and translation of the fourth-century "Jesus’ wife papyrus" has reopened the discussion as to whether Jesus had a wife / was married. The "Jesus’ wife papyrus" says, "Jesus said to them, 'My wife . '" This discovery is interesting in that it is the first Gnostic writing to explicitly state that Jesus had a wife. While a couple of the Gnostic gospels mention Jesus having a close relationship with Mary Magdalene, none of them specifically state that Jesus was married to her or to anyone else. Ultimately, it does not matter what the "Jesus’ wife papyrus" or Gnostic gospels say. They have no authority. They have all been proven to be forgeries invented to create a Gnostic view of Jesus.

If Jesus had been married, the Bible would have told us so, or there would be some unambiguous statement to that fact. Scripture would not be completely silent on such an important issue. The Bible mentions Jesus’ mother, adoptive father, half-brothers, and half-sisters. Why would it neglect to mention the fact that Jesus had a wife? Those who believe/teach that Jesus was married are doing so in an attempt to “humanize” Him, to make Him more ordinary, more like everyone else. People simply do not want to believe that Jesus was God in the flesh (John 1:1, 14; 10:30). So, they invent and believe myths about Jesus being married, having children, and being an ordinary human being.

A secondary question would be, “Could Jesus Christ have been married?” There is nothing sinful about being married. There is nothing sinful about having sexual relations in marriage. So, yes, Jesus could have been married and still be the sinless Lamb of God and Savior of the world. At the same time, there is no biblical reason for Jesus to marry. That is not the point in this debate. Those who believe Jesus was married do not believe that He was sinless, or that He was the Messiah. Getting married and having children is not why God sent Jesus. Mark 10:45 tells us why Jesus came, “For even the Son of Man did not come to be served, but to serve, and to give his life as a ransom for many.”

Do you want to learn about the true "wife" of Jesus? If so, please read our article on "What does it mean that the church is the bride of Christ?"

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